As a standalone stat, 0.2% sounds like a scandal. He adds: "Spotify’s own stats show that just 0.2% of artists on its platform are generating $50,000 or above per year. ![]() ![]() This is how Spotify gets to its estimate of 200,000 artists on its service that are “professional or professionally aspiring”.Īrgues Ingham: "To put it a slightly crueller way, 98% of the 8 million artists on Spotify today either aren’t popular enough to have 10,000 monthly listeners, or have released less than 10 tracks to date." Separately, Spotify has estimated that 199,000 artists sold a ticket to a live concert in 2019 (pre-pandemic) via the likes of Songkick, Ticketmaster and other platforms. Spotify has then calculated how many of the 2.6 million artists on its platform with more than 10 tracks are popular enough to also have more than 10,000 monthly listeners. ![]() The first is: How many of the 8 million artists on Spotify's platform have released fewer than 10 tracks? The answer might surprise you: it's 5.4 million, or just over two-thirds of artists on the service. Spotify has partly estimated this figure, Ingham explains, via two key questions. He focuses in on a number buried towards the bottom of the Loud & Clear site: Spotify estimates that around 200,000 artists on its platform are “professional or professionally aspiring”. ![]() Those stats, published on Spotify's Loud & Clear site, reveal that 16,500 artists generated over $50,000 in royalties from Spotify in 2021.īut, Ingham argues, this wasn't the most revealing piece of data issued by Spotify. This week on Talking Trends, MBW founder, Tim Ingham, responds to a new set of statistics released by Spotify about what artists earn from its platform. Talking Trends is supported by Voly Music. Welcome to the latest episode of Talking Trends, the weekly podcast from Music Business Worldwide (MBW) – where we go deep behind the headlines of news stories affecting the entertainment industry.
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